Saturday, April 7, 2012

What to Know Before You Meet with a Trademark Attorney

There are many companies that will decide to get their company name or the name of one of their products trademarked. Trademarks can make turning a company into a brand much easier. However, the steps involved in getting that trademark is a very complex process, so it is important to know how to go through it. This is why people will generally first meet with a trademark attorney. While the trademark attorney is instrumental in helping business owners get their trademark in the first place they are also very essential if the company ever has trademark issues down the line. This is why it is important to treat this meeting with great respect and take it seriously. To make sure the meeting goes as best as it possibly can you will want to have some goals in place before you go to your first trademark attorney meeting.

The first thing to keep in mind when you meet with a trademark attorney is that this is a partnership and you both need to be comfortable and willing to work with one another.

One person is not only trying to impress the other, iyou must both be on the same page. You may meet with an attorney and not want to proceed with working with that individual because you feel that they are not your best option. However, they can also meet with you and decide that they do not want to take on your case. Both parties must be willing to work with one another in order to find success with the case. Embracing this idea before entering the meeting is important and it will give you the right attitude as the two of you discuss your options.

When you meet with your trademark attorney one of the main goals that you will have is to sell your trademark attorney on your company so they want to represent you.

Also, this way if you are trying to trademark something that already has a trademark on it, your attorney can let you know. Another important goal should be to get all of your important questions answered. You should come into the meeting with a list of questions. This should include things such as the attorney?s hourly fee, how payments are accepted and how much of a retainer they will need. You should also ask questions about their experience and what type of trademarks they have written and gotten approved in the past. You should feel comfortable asking as many questions as you see fit.

The meeting that you have with a potential trademark attorney is very important. The two of you will be working together closely to get you the trademark that you are looking for with your idea.
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